Books:
Selected Innovation Articles (available from us ... just send an email)
- The Power of Product Platforms, by Marc H. Meyer and Alvin P Lehnerd, Free Press, 1997.
- The Fast Path to Corporate Growth: Leveraging Knowledge and Tehcnologies to New Market Applications, by Marc H. Meyer, Oxford University Press, 2007
- New Venture Creation: An Innovator's Guide to Entrepreneurship, by Marc H. Meyer and Fredrick G. Crane, Sage Publications, 2013.
Selected Innovation Articles (available from us ... just send an email)
- Meyer, M.H. and Marion, T. , (2013). “Preserving the Integrity of Knowledge and Information in R&D.” Business Horizons, 56 (1), pg. 51-61.
- Marion, T. and Meyer, M.H., “Applying Industrial Design and Cost Engineering to New Product Development in Early-Stage Firms,” The Journal of Product Innovation Management, Sep 2011, Volume: 28 Issue: 5, pp.773-786
- Meyer, M.H. and Marion, T., “Innovating for Effectiveness: Lessons from the Design Firms,” Research Technology Management, Sep-Oct 2010, 21-28.
- Meyer, M.H. and Poza, H., “Venturing Adjacent to the Core: From Defense to Homeland Security,” Research Technology Management, May 2009, pp 31-48.
- Meyer, M.H., Willcocks, N., and Boushell, B., “Corporate Venturing: An Expanded Role for R&D,” Research Technology Management, Jan-Feb 2008, pp 34-42.
- Meyer, M.H., “Perspectives: How Honda Innovates,” The Journal of Product Innovation Management, (25:3), May 2008, pp. 261-271.
- Meyer, M.H., Anzani, M., and Walsh, G, “Organizational Change for Enterprise Growth”, Research Technology Management, 2005, November-December, pp. 48-56.
- Meyer, M.H. and Webb, P., “Modular, Layered Architecture: The Necessary Foundation for Effective Mass Customization in Software,” International Journal of Mass Customization, 2005, (1:1), pp. 14-36.
- Meyer, M.H., Anzani, M., and Walsh, G., " Innovation and Enterprise Growth: How IBM Develops Next Generation Product Lines," Research Technology Management, July-August 2005, pp. 34-44.
- Meyer, M.H. and D. Dhaval, "Managing Platform Architectures and Manufacturing Processes for Non-Assembled Products," Journal of Product Innovation Management, 10:2002, pp. 277-293.
- Meyer , M.H. and A. DeTore, "Creating Platform-based Approaches to New Services Development," Journal of Product Innovation Management, Volume 18, 2001, pp. 188-204.
- Meyer, M.H., and P. Mugge, "Make Platform Innovation Drive Business Growth," Research Technology Management, January-February 2001, pp. 25-39.
- Meyer , M.H. and A.D. DeTore, "Product Development for Services," Academy of Management Executive, Vol. 13, No. 3, 1999, pp. 64-76.
- Meyer, M.H. and R. Seliger, "Product Platforms in Software Development," Sloan Management Review, (40:1), Fall 1998, 61-74..
- Meyer, M.H., P. Tertzakian and J. Utterback, "Metrics for Managing Product Development within a Product Family Context", Management Science, Vol 43, No. 1, January 1997, pp. 88-111.