1. Immersion in to the world of the user to create compelling new product and service strategies and specific innovations.
We run intensive week-long sessions to companies develop growth strategies,new product or service concepts, channel strategies, and action plans. Typically, 4 to 6 innovation teams attend, between 20 and 30 individuals. We immerse attendees in direct iteractions with target users, user centered design and prototyping, business modeling, and commercialization strategies. Company executives attend on the last day to hear team pitches. We also follow-on with successful projects, coaching teams up to the point of product or service launch. This is "action" education, we think at its best.
2. Platform management: design, implementation, and organization
Platforms are often misunderstood and poorly utilized. In this bootcamp, organized as two successive sessions, each two days and separated by two months, we teach students the technical and organizational principles of product platforming, help apply concepts to their product lines. The first bootcamp session focuses on developing a platform strategy. Students leave this session to design reference architectures, scalable platform designs, develop engineering plans and costs for these platforms, and gather current COGS information and model future platform-based COGS positions -- all needed to make the business case for platforming. At the beginning of the second session, teams report their strategies and plans. We then review basic organizational principles for developing, sharing, and coordinating platform development with product line teams. Teams leave this session with an action plan for implementing both technology and organizational approaches for platforms in their own companies. We provide follow-on coaching and consulting as needed.
Innovation bootcamps are customized for each company, based on our own "platform" of methods based on our own extensive field research and work experience.
We run intensive week-long sessions to companies develop growth strategies,new product or service concepts, channel strategies, and action plans. Typically, 4 to 6 innovation teams attend, between 20 and 30 individuals. We immerse attendees in direct iteractions with target users, user centered design and prototyping, business modeling, and commercialization strategies. Company executives attend on the last day to hear team pitches. We also follow-on with successful projects, coaching teams up to the point of product or service launch. This is "action" education, we think at its best.
2. Platform management: design, implementation, and organization
Platforms are often misunderstood and poorly utilized. In this bootcamp, organized as two successive sessions, each two days and separated by two months, we teach students the technical and organizational principles of product platforming, help apply concepts to their product lines. The first bootcamp session focuses on developing a platform strategy. Students leave this session to design reference architectures, scalable platform designs, develop engineering plans and costs for these platforms, and gather current COGS information and model future platform-based COGS positions -- all needed to make the business case for platforming. At the beginning of the second session, teams report their strategies and plans. We then review basic organizational principles for developing, sharing, and coordinating platform development with product line teams. Teams leave this session with an action plan for implementing both technology and organizational approaches for platforms in their own companies. We provide follow-on coaching and consulting as needed.
Innovation bootcamps are customized for each company, based on our own "platform" of methods based on our own extensive field research and work experience.